Brew Town (Free) by AppBox Media and I Fight Bears is, as the developers call it, the world’s first Craft Beer Simulator. Also Cooking up your own beer should be fun, because beer. The overall framework of a simulation is all there, from different buildings spread around your pretty spacious plot of land to the way you can improve the recipes of your various styles of beer.

Brew Town

Genre:Puzzle Developer:AppBox Media

Game Brew Town is developed by AppBox Media were game is world’s first Craft Beer Simulator. If we already enjoyed games like Game Dev Story and Project Highrise. But appreciate the art of making a fine brew, then Brew Town is the perfect little game for you. While I certainly don’t drink as much as I used to, I still prefer craft beers over the mass produced stuff that’s everywhere. Yeah, I guess I was a bit of a beer snob back then, but that’s because the common stuff usually doesn’t taste all that good. And please, don’t try and say I’m wrong-no one is going to pick a Budweiser over a tasty craft beer from a small indie brewery if given the chance.

While I certainly don’t drink as much as I used to, I still prefer craft beers over the mass produced stuff that’s everywhere. Yeah, I guess I was a bit of a beer snob back then, but that’s because the common stuff usually doesn’t taste all that great. And please, don’t try and say I’m wrong — no one is going to pick a Budweiser over a tasty craft beer from a small indie brewery if given the chance. When I heard of Brew Town a few months ago, I was eager for the game’s release. I love simulation games, and throw some beer brewing into that? Heck yeah I’m in. After many months of waiting, Brew Town is finally here, and it’s definitely a fun sim, though it has some annoyances.

brew-townThe real magic though of the game starts when you able to research better recipes and unlock more beer styles, were eventually giving you a line of eight varities ranges from larger to stout. whenever you put money into research,  you’re able to pick one or more (once you’ve leveled up the Brew Lab) ingredients to add to make the beer flavor of your dreams.  Toasted melon IPA? You can do that if you want, though the actual selections don’t control what makes your beer more profitable and well-renowned. Not a hardcore sim, confirmed.

Brew Town definitely passes as a beer-brewing sim, but not type of game you’d call particularly hardcore. but overall game has simulation, from different buildings spread around your pretty spacious plot of land to the way you can improve the recipes of your various styles of beer.   What it doesn’t do is get bogged down in the details, instead sharing some DNA with idle tappers and keeping things simple and fairly light-hearted. Don’t expect to be chasing down recipes and gathering all kinds of ingredients, because everything here starts with just one thing: hops. You can practically see IPA aficionados nodding their heads in agreement right now.

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After a (very) simple mini-game that determines how leveled up your new beer becomes, it’s time to dive into the most unexpected and delightful part of the game. Not only do you get to name your beer, you get to design its entire package, picking the color of its cap and glass (or tab and metal if you’d rather do the can thing) before getting down to work on the label. The label designer is wonderfully rich, offering dozens of color choices and all kinds of shapes, decals and letters that you can re-size, rotate, shrink or enlarge and layer on top of each other. If you’re artistically inclined, you could easily get sucked into just this part of Brew Town for hours, working on making a unique visual identity for every beer in your line.

I also encountered some glitches in the pre-release build I played for review, including one time where the game failed to save my can design for my IPA. This wasn’t the tragedy it could have been due to my overwhelming lack of artistic talent, but it’s not hard to imagine another player crushed by putting in like 30 minutes playing with the label-maker and then having that work go up in smoke. This seems like a pretty simple bug to squash, though, and I wouldn’t be surprised if it already has been now that the game has officially been launched.

It says a lot about Brew Town that you don’t even necessarily need to be a beer lover or know your pilsner from your porter to appreciate it, because it’s well-constructed almost the entire way through and manages to blend simple game mechanics, an inviting atmosphere and a dash of artistic creativity to concoct something that all kinds of gamers can get into. It’s definitely a lot more casual in its approach to the idea of brewing your own beer than your preconceptions might have you think, but again, when you think of how people get about craft beer in meatspace, that’s not necessarily a bad thing at all.

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